How to be successful in this challenge:🎯

Quite a few of you will be stuck to the ideas you came up with in the first 2 days. I highly encourage you to get data first. Irrespective if the idea is good, you MUST BACK IT UP through data and validation.

This is what success looks like:

🥇 Super Legit (high effort):

• Wealthsimple - ****Zaynah, Riya, Nazra
• Liam, Madhav, Alishba, Isabella - Kidogo
• TD Bank - Zaynah, Riya, Stephanie
• UN - Devinder, Kimberly, Sophia, Nicolas
• UN - Dickson, Eason, Naila, Jessica, Kristina

🥈 Good (expected effort):

• Walmart - Anupra, Guus
• TD Bank - Flawnson, Agosh, Shagun
• UN - Ahmed, Elizabeth, Laura, Ammielle
• A Few more examples:

Below is an outline of how to frame your recommendation:

1. Explain the opportunity.

2. Explain how things are currently being done and why that's not good enough - use data.

3. Outline your solution + why it’s better than the status quo (use data + evidence).

4. Here's how I know it's an opportunity and include high-level outcomes → what is the impact of your solution? Use numbers.

5. Go deep into your solution. Include mock-ups, case studies, screenshots, examples, etc. Get detailed in this section so the organization understands your solution. 🔑Major Key: have quotes from people in the industry that validate your solution.